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(Buzz is) a buzzword (these days): (Buzz is) a very fashionable, common, widely used word (at the moment)
- "Although the notoriety of the local food movement is increasing, even lending such buzzwords as "food patriotism" (strong belief in sustainable local food chains) and "locavore" (one who eats only local products) to the lexicon, some remain unconvinced that the local food movement is all it's cracked up to be."
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