From the list below, select the reason(s) Susie gives for liking the name "Crème de la Crème".

There may be more than one correct answer!

Many different customers will like the name.

This statement is true. In the dialogue, Susie says that this name "appeals to a wide base of consumers". If something "appeals to you", this means that you "like it" or "find it attractive". The term "wide" means "varied" in this context. A "base of consumers" is a "collection of customers". Susie is therefore saying that "Crème de la Crème" will be an attractive name for a large variety of customers'.

It gives a good description of the new product.

This is one of the reasons Susie gives for liking this name. She says that it "explains the product well", meaning that when we read the name "Crème de la Crème", we can imagine that this is a great face cream.

It sounds elegant.

This is a good choice. Susie tells us that "Crème de la Crème" is "classy". Something "classy" is "elegant" or "stylish". Here's another example: "My girlfriend took me out to dinner at a classy restaurant last night. Unfortunately, the food was nouvelle cuisine".

It is a disturbing name.

Susie does not describe "Crème de la Crème" as "disturbing" ("bothersome", "shocking", or "upsetting"). She is talking about "Skinternet" when she makes this negative comment.

It sounds like a dessert.

This is not a good choice here. Susie criticises the name "Creamy Dreamy Cream", saying that it "sounds like an ice cream flavour". She is not impressed, and she is not talking about the name "Crème de la Crème".

Client base

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