Take a survey
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定义
to take a survey: 做调查
a survey: 调查，勘测，研究
示例
- "But, according to the survey, Wayne thinks that wearing TigerLily makes him look tough."
- "During the first quarter of this year, over 5,000 males were surveyed by Smell Solutions about their fragrance buying habits."
- "A recent survey in the Washington Post is causing quite a stir across the United States."
- "Here's what I would like you to do: take an informal survey of the staff and see who is available to attend a small celebration in honor of Horatio next Friday."
- "Icarus Quincy: And now, in my opinion, the most shocking development of this survey: Icarus has a date next Friday!"
- "Dogs , which were declared the "World's Favourite Pet" after a recent survey."
- "A recent survey carried out at Kingston University has shown that an alarming 56% of managers who conduct interviews fail to recognize what constitutes an improper interview question."
- "-In a recent survey, nearly 70% of customers indicated that they wanted their needs and desires met prior to having to ask."
练习 1
Bruno asks Polly to "take an informal survey of the staff". He wants Polly to:
Bruno asks Polly to "take an informal survey of the staff". He wants Polly to:
"To take a survey" is a different action than "reserving a space".
"To take a survey" is a way to gather or obtain information. It is done for a variety of purposes (political, marketing, personal) in a variety of different ways (telephone, word of mouth, Internet etc).
"To take a survey" is different than "instructing" someone or giving them directions.
The expression "to keep an eye on eye (on someone)" is to watch over them or supervise them. Although in a different context, the verb "to survey" can express a similar meaning, the term "survey" is being used as a noun here, and expresses an entirely different meaning.
练习 2
Fill in the blanks below with the appropriate terms from the broadcast you just heard.
You may need to insert more than one word in some boxes.
According to a done last week, 68% of young Canadians think that their government should continue with nuclear testing. As a result, the Canadian administration is considering reducing the (2 words) from 18 years to 14 years to allow younger people to support the government in the upcoming public elections. The number of young people interested in has increased greatly since the government decided to declare nuclear war on the US.
You may need to insert more than one word in some boxes.
According to a done last week, 68% of young Canadians think that their government should continue with nuclear testing. As a result, the Canadian administration is considering reducing the (2 words) from 18 years to 14 years to allow younger people to support the government in the upcoming public elections. The number of young people interested in has increased greatly since the government decided to declare nuclear war on the US.
Fill in the blanks below with the appropriate terms from the broadcast you just heard.
You may need to insert more than one word in some boxes.
According to a poll 1 done last week, 68% of young Canadians think that their government should continue with nuclear testing. As a result, the Canadian administration is considering reducing the voting age 2 (2 words) from 18 years to 14 years to allow younger people to support the government in the upcoming public elections. The number of young people interested in politics 3 has increased greatly since the government decided to declare nuclear war on the US.
You may need to insert more than one word in some boxes.
According to a poll 1 done last week, 68% of young Canadians think that their government should continue with nuclear testing. As a result, the Canadian administration is considering reducing the voting age 2 (2 words) from 18 years to 14 years to allow younger people to support the government in the upcoming public elections. The number of young people interested in politics 3 has increased greatly since the government decided to declare nuclear war on the US.
1 poll: A "poll" is a survey or measurement of opinions on a specific subject taken from a group (also called a "sample") of people. Sometimes the sample is random or arbitrary, and sometimes it is targeted towards a specific group (male teenagers who use the Internet, or female smokers with one ear, for example). We often find the results of a poll just before a general election.
2 voting age: "Voting age" refers to the age at which people are legally permitted to vote (or participate) in public elections. For example, the voting age in the United States and Great Britain is 18, meaning that once you are 18 years old, you are legally allowed to vote. Moira reports on "Americans of voting age" who disapprove of current US President Tom Shrub's policies.
3 politics: "Politics" are the activities associated with the governing of a certain country or area. When Brent says "we turn our attention to politics", he means that he and Moira will be discussing matters of government and politics.
练习 3
Let's have a look at some marketing-related terms used in the report.
Fill in the blanks below with terms found in the text.
This term describes repeated patterns of behaviour.
'Consumers are changing their shopping and want shops open on Sundays.'
This term describes a conclusion reached after research or an investigation.
'At the start of the report there is a summary of our .'
This verb means to collect or gather a series of opinions.
'The group were to see how they liked our latest perfume advertising.'
Fill in the blanks below with terms found in the text.
This term describes repeated patterns of behaviour.
'Consumers are changing their shopping and want shops open on Sundays.'
This term describes a conclusion reached after research or an investigation.
'At the start of the report there is a summary of our .'
This verb means to collect or gather a series of opinions.
'The group were to see how they liked our latest perfume advertising.'
Let's have a look at some marketing-related terms used in the report.
Fill in the blanks below with terms found in the text.
This term describes repeated patterns of behaviour.
'Consumers are changing their shopping habits 1 and want shops open on Sundays.'
This term describes a conclusion reached after research or an investigation.
'At the start of the report there is a summary of our findings 2.'
This verb means to collect or gather a series of opinions.
'The group were surveyed 3 to see how they liked our latest perfume advertising.'
Fill in the blanks below with terms found in the text.
This term describes repeated patterns of behaviour.
'Consumers are changing their shopping habits 1 and want shops open on Sundays.'
This term describes a conclusion reached after research or an investigation.
'At the start of the report there is a summary of our findings 2.'
This verb means to collect or gather a series of opinions.
'The group were surveyed 3 to see how they liked our latest perfume advertising.'
1 habits: A 'habit' is a pattern of behaviour that is often acquired through repetition, for example: After smoking two packets of cigarettes I acquired a smoking habit. The text refers to 'fragrance buying habits' which are modes of behaviour when buying perfumes, such as always buying expensive colognes or only buying fragrances at Christmas.
2 findings: A 'finding' is a conclusion reached after an examination or investigation. Example: After his mission to China, Kevin gave Bruno his findings on the factories he visited. We read in the text 'Please find below our key findings' which is a useful expression, often used in reports, to indicate that the main points of the report will follow.
3 surveyed: To 'survey (a group of people)' is to collect the group's opinions, often about things like political views or their attitude to new products. In the text we read that 'over 5,000 males were surveyed by Smell Solutions about their fragrance buying habits' meaning that a group of 5,000 males responded to Smell Solutions market research group and gave them their opinions about buying perfumes. Note that one can also 'take' or 'conduct' a survey.
练习 4
Fill in the blanks below with terms from the article you just read.
This term refers to "a poll", "investigation" or a "collection of opinions" which might be found in a newspaper or magazine. "According to a taken last week, 40% of Latvian women prefer goats to politicians."
This verb describes consuming or expending needlessly. "Please try not to paper. There is a recycling bin next to the photocopier with paper you can re-use. Think of the trees!"
This term refers to "a poll", "investigation" or a "collection of opinions" which might be found in a newspaper or magazine. "According to a taken last week, 40% of Latvian women prefer goats to politicians."
This verb describes consuming or expending needlessly. "Please try not to paper. There is a recycling bin next to the photocopier with paper you can re-use. Think of the trees!"
Fill in the blanks below with terms from the article you just read.
This term refers to "a poll", "investigation" or a "collection of opinions" which might be found in a newspaper or magazine. "According to a survey 1 taken last week, 40% of Latvian women prefer goats to politicians."
This verb describes consuming or expending needlessly. "Please try not to waste 2 paper. There is a recycling bin next to the photocopier with paper you can re-use. Think of the trees!"
This term refers to "a poll", "investigation" or a "collection of opinions" which might be found in a newspaper or magazine. "According to a survey 1 taken last week, 40% of Latvian women prefer goats to politicians."
This verb describes consuming or expending needlessly. "Please try not to waste 2 paper. There is a recycling bin next to the photocopier with paper you can re-use. Think of the trees!"
1 survey: "A survey" generally refers to a collection of opinions. For example, "A recent survey shows that blue is more popular than pink among females". In this article, we read that a survey has shown that dogs are the world's most popular pet (or domestic animal).
2 waste: The verb "to waste" generally refers to "consuming something needlessly". For example, "Don't waste the water, we've only got enough for 3 days". In this article, we read that Elkie Johns has been accused of "wasting" or "throwing away" a lot of money on his new album.
练习 5
Fill in the blanks with words from the conversation. Use the hints to help you!
According to a recent (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new (tendency) is due to an aggressive (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials at (directed towards) grandparents that suggest that grandchildren need to be (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's (2 words).
According to a recent (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new (tendency) is due to an aggressive (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials at (directed towards) grandparents that suggest that grandchildren need to be (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's (2 words).
Fill in the blanks with words from the conversation. Use the hints to help you!
According to a recent [not done] survey 1 (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new [not done] trend 2 (tendency) is due to an aggressive [not done] advertising 3 (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials [not done] aimed 4 at (directed towards) grandparents that suggest that grandchildren need to be [not done] bought 5 (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's [not done] disposable income 6 (2 words).
According to a recent [not done] survey 1 (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new [not done] trend 2 (tendency) is due to an aggressive [not done] advertising 3 (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials [not done] aimed 4 at (directed towards) grandparents that suggest that grandchildren need to be [not done] bought 5 (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's [not done] disposable income 6 (2 words).
1 survey: A "survey" is a questionnaire that collects people's opinions, often about things like political views or their attitude to new products. Example: After buying a new vacuum cleaner, I was asked to complete a customer satisfaction SURVEY. In the conversation, Susie talks about a survey that was used to explore men and women's attitudes to TigerLily: "according to the survey, Wayne thinks that wearing TigerLily makes him look tough".
2 trend: A "trend" is a "tendency", "inclination", or "fashion". This term can be used to describe both serious movements ("This graph shows the trends in political values over the past year") and less serious fads ("The latest trend is orange cardigans"). In the conversation, Susie says that she has "noticed a surprising trend: TigerLily isn't being bought by Rebecca" (it is being bought by "Wayne").
3 advertising: The term "advertising" describes the act of promoting a product, usually through the media, with the aim of increasing sales. We often shorten this to "ad". Example: Our sales have doubled since we started ADVERTISING on prime-time television. In the conversation, Bruno asks Susie if (considering the surprising survey results) Delavigne has "spent millions of dollars in advertising aimed at the wrong people".
4 aimed: "To aim" is to point or direct (a gun, weapon or anything) in order to hit a target. Advertising is usually directed or aimed at a group of people in order to generate a maximum of sales. This is what Bruno means when he talks about "advertising aimed at the wrong people"; Delavigne has spent millions of dollars on adverts directed at women, when in fact, it is men who are buying the product.
5 bought: "To buy" is to obtain something by paying money for it. It is an irregular verb (buy, bought, bought). In the conversation, Susie uses the passive voice: "TigerLily isn't BEING BOUGHT by Rebecca". The passive voice, constructed by placing the past participle of a verb after "be", focuses more on the action, while the active voice focuses more on the person who did the action. Compare the following: (ACTIVE) Jack Kerouac WROTE "On the Road" in 1951. (PASSIVE) "On the Road" was written in 1951 (by Jack Kerouac).
6 disposable income: "Disposable income" is the money available to spend (after essential costs such as rent have been paid). Example: Young professionals have a large DISPOSABLE INCOME. In the conversation, the socioeconomic group named "Rebecca" is described as being a woman between 30 and 45 with a large disposable income and a weakness for luxury products.
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