Testimonial
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定义
a testimonial: 证明书，目击者证词
示例
- "Edward : But I've never given a guitar lesson in my life, how can I include a testimonial?"
- ""Invent a false testimonial"."
- "Susie : Then below that you need to include a testimonial... a recommendation from a customer who was happy with your lessons."
练习 1
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
1 target market: The "target market" is the group of people that will (probably) buy a product or service. Edward says the "target market" for his guitar lessons is "young guys... they want to play guitar so that they can get a girlfriend." Edward thinks that young men are the segment of society interested in learning to play the guitar, therefore his advert is aimed at this group of people.
2 testimonials : A testimonial is a personal recommendation about a product from a past customer. They often appear in adverts in order to convince and reassure prospective clients. The "testimonial" in Edward's new advert is a perfect example: "Edward taught me 3 chords, now I have 3 girlfriends!" -Fred Samson, San Francisco. It's too bad that it has been invented by Edward!
练习 2
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
1 target market: The "target market" is the group of people that will (probably) buy a product or service. Edward says the "target market" for his guitar lessons is "young guys... they want to play guitar so that they can get a girlfriend." Edward thinks that young men are the segment of society interested in learning to play the guitar, therefore his advert is aimed at this group of people.
2 testimonials : A testimonial is a personal recommendation about a product from a past customer. They often appear in adverts in order to convince and reassure prospective clients. The "testimonial" in Edward's new advert is a perfect example: "Edward taught me 3 chords, now I have 3 girlfriends!" -Fred Samson, San Francisco. It's too bad that it has been invented by Edward!
进一步了解…
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