Traduzione inglese <> italiano di Aim
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Traduzione e definizione
an aim: uno scopo, un obiettivo
We're launching this campaign with the aim of improving our sales. Lanciamo questa campagna con l'obiettivo di migliorare le nostre vendite.
to aim (at a target): mirare (a un bersaglio)
-I hope that insult was not aimed at me. -No, I was talking to the person behind you. -Spero che quell'insulto non fosse rivolto a me. -No, stavo parlando alla persona dietro di te.
to aim to (do sth), to aim at (doing sth): mirare a (fare qcs), puntare a (fare qcs)
Esempi
- "Bruno : Susie, are you saying that we've spent millions of dollars in advertising aimed at the wrong people?"
- "This is the first in a series of articles which aim to provide our readers with an insight into current events in Britain, as well as offering you a weekly rant by a rather outspoken woman."
- "The key aims of these yearly interviews are"
- "For example, I am proposing a grant of $1m to the Marketing Department to fund a Europe-wide campaign aimed at increasing sales of our mid-range collections."
- "Fear of 'manboobs' contributed to the slump in sales of the Kalvin Krime 'Solo' range aimed at the youth market."
- "- Aim high!"
- "Aims, objectives, achieving your goals."
- "The move is apparently aimed to raise capital for a much-needed IT revamp and also a pool table for the staff recreation room. Despite healthy profits, lots of employees had been leaving the company."
- "But we're here to help with the next step: cultural problems. The Good Day USA starter kit aims to make life in the US seem approachable and accessible for all."
Esercizio 1
Fill in the blanks below with the most appropriate terms from the audio! Don't forget that verbs may need to be conjugated!
Find the verb which means "to target", "to intend", or "to direct" something towards a certain goal: "Icarus to improve his productivity by 2.678% per month".
Next, let's find a term meaning "easy to work with" or "accessible": "I've invented a video player: I'm going to be rich!".
Finally, find the term verb which means "to meet" or "to come upon": "On my way to work this morning, I several men in big hats".
Find the verb which means "to target", "to intend", or "to direct" something towards a certain goal: "Icarus to improve his productivity by 2.678% per month".
Next, let's find a term meaning "easy to work with" or "accessible": "I've invented a video player: I'm going to be rich!".
Finally, find the term verb which means "to meet" or "to come upon": "On my way to work this morning, I several men in big hats".
Fill in the blanks below with the most appropriate terms from the audio! Don't forget that verbs may need to be conjugated!
Find the verb which means "to target", "to intend", or "to direct" something towards a certain goal: "Icarus aims 1 to improve his productivity by 2.678% per month".
Next, let's find a term meaning "easy to work with" or "accessible": "I've invented a user-friendly 2 video player: I'm going to be rich!".
Finally, find the term verb which means "to meet" or "to come upon": "On my way to work this morning, I encountered 3 several men in big hats".
Find the verb which means "to target", "to intend", or "to direct" something towards a certain goal: "Icarus aims 1 to improve his productivity by 2.678% per month".
Next, let's find a term meaning "easy to work with" or "accessible": "I've invented a user-friendly 2 video player: I'm going to be rich!".
Finally, find the term verb which means "to meet" or "to come upon": "On my way to work this morning, I encountered 3 several men in big hats".
1 aims: "Aims" is the right answer here. "To aim" to do something is "to intend" or "to attempt" to do it. It is always followed by a verb in the full infinitive form. Example: "I was aiming to finish this essay by today, but I think we should put the deadline back to tomorrow".
2 user-friendly: "User-friendly" is the term we are looking for here. A "user-friendly (guide)" is easy to use, and accessible for all. Example: "Do you have a more user-friendly explanation? This one is too complicated".
3 encountered: "Encountered" is the right answer for this sentence. To "encounter (a problem)" is to "meet" or "come upon" a problem. Example: "Did you encounter any difficulties with these English exercises?".
Esercizio 2
"A series of articles which aim to provide our readers with an insight into current events."
From the list below, select the sentence(s) which use(s) the term "aim" correctly.
There may be more than one correct answer!
From the list below, select the sentence(s) which use(s) the term "aim" correctly.
There may be more than one correct answer!
"A series of articles which aim to provide our readers with an insight into current events."
From the list below, select the sentence(s) which use(s) the term "aim" correctly.
There may be more than one correct answer!
From the list below, select the sentence(s) which use(s) the term "aim" correctly.
There may be more than one correct answer!
As a noun, an "aim" is synonymous with an "intention", "objective", or "goal". Example: The aim of today's meeting is to resolve the personnel problems.
In this sentence, the verb "to aim" is used incorrectly since it is not followed by the preposition "at". "To aim (at a target)" or "to aim (something at a target)" is to direct (a weapon, for example) toward a target.
"To aim (to do something)" or "to aim (at doing something)" is "to intend" or "to attempt" to do it. Example: In the last years of his life, he aimed at doing as much good as possible. In the article, Sigourney's intention is to provide a clearer understanding of current events.
In this sentence, the verb "to aim" is used incorrectly. "To aim" is either followed by a verb in the full infinitive (with "to") or the preposition "at" plus the gerund. Examples: "He aimed to get to the party on time" or "He aimed at getting to the party on time".
The verb "to aim" is never used in this way. One way of expressing this idea would be: "I really hope that it snows this Christmas".
Esercizio 3
Fill in the blanks with words from the conversation. Use the hints to help you!
According to a recent (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new (tendency) is due to an aggressive (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials at (directed towards) grandparents that suggest that grandchildren need to be (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's (2 words).
According to a recent (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new (tendency) is due to an aggressive (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials at (directed towards) grandparents that suggest that grandchildren need to be (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's (2 words).
Fill in the blanks with words from the conversation. Use the hints to help you!
According to a recent [not done] survey 1 (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new [not done] trend 2 (tendency) is due to an aggressive [not done] advertising 3 (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials [not done] aimed 4 at (directed towards) grandparents that suggest that grandchildren need to be [not done] bought 5 (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's [not done] disposable income 6 (2 words).
According to a recent [not done] survey 1 (questionnaire, poll), 60% of 75-year-olds spend all the money available after paying bills, rent, and essential items on... sweets! This new [not done] trend 2 (tendency) is due to an aggressive [not done] advertising 3 (publicity) campaign run by Kiddy Candy Corp. The campaign features TV commercials [not done] aimed 4 at (directed towards) grandparents that suggest that grandchildren need to be [not done] bought 5 (purchased) 2 Kilograms of candy per week - if not, they are not loved by their grandparents.
Bonus! The phrase, the money available after paying bills, rent, and essential items, could be described as a person's [not done] disposable income 6 (2 words).
1 survey: A "survey" is a questionnaire that collects people's opinions, often about things like political views or their attitude to new products. Example: After buying a new vacuum cleaner, I was asked to complete a customer satisfaction SURVEY. In the conversation, Susie talks about a survey that was used to explore men and women's attitudes to TigerLily: "according to the survey, Wayne thinks that wearing TigerLily makes him look tough".
2 trend: A "trend" is a "tendency", "inclination", or "fashion". This term can be used to describe both serious movements ("This graph shows the trends in political values over the past year") and less serious fads ("The latest trend is orange cardigans"). In the conversation, Susie says that she has "noticed a surprising trend: TigerLily isn't being bought by Rebecca" (it is being bought by "Wayne").
3 advertising: The term "advertising" describes the act of promoting a product, usually through the media, with the aim of increasing sales. We often shorten this to "ad". Example: Our sales have doubled since we started ADVERTISING on prime-time television. In the conversation, Bruno asks Susie if (considering the surprising survey results) Delavigne has "spent millions of dollars in advertising aimed at the wrong people".
4 aimed: "To aim" is to point or direct (a gun, weapon or anything) in order to hit a target. Advertising is usually directed or aimed at a group of people in order to generate a maximum of sales. This is what Bruno means when he talks about "advertising aimed at the wrong people"; Delavigne has spent millions of dollars on adverts directed at women, when in fact, it is men who are buying the product.
5 bought: "To buy" is to obtain something by paying money for it. It is an irregular verb (buy, bought, bought). In the conversation, Susie uses the passive voice: "TigerLily isn't BEING BOUGHT by Rebecca". The passive voice, constructed by placing the past participle of a verb after "be", focuses more on the action, while the active voice focuses more on the person who did the action. Compare the following: (ACTIVE) Jack Kerouac WROTE "On the Road" in 1951. (PASSIVE) "On the Road" was written in 1951 (by Jack Kerouac).
6 disposable income: "Disposable income" is the money available to spend (after essential costs such as rent have been paid). Example: Young professionals have a large DISPOSABLE INCOME. In the conversation, the socioeconomic group named "Rebecca" is described as being a woman between 30 and 45 with a large disposable income and a weakness for luxury products.
Esercizio 4
Polly writes about Horatio's "daily and weekly goals" in her email.
"" is NOT synonymous with the word "goal" as the term is used in the text.
Polly writes about Horatio's "daily and weekly goals" in her email.
"Score" is NOT synonymous with the word "goal" as the term is used in the text.
Score: "Score" is not synonymous with "goal" as it is used in this text. When referring to a sport, however, "score" and "goal" do have the same general meaning: a point scored.
Aim: An "aim" is synonymous with "a goal" in this context.
Purpose: A "purpose" is synonymous with "a goal" in this context.
Objective: An "objective" is synonymous with "a goal" in this context.
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