Market en français : traduction et définition
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Traduction et définition
to market: commercialiser
We will market this product as soon as the testing phase is completed. Nous commercialiserons ce produit dès que la phase de test sera terminée.
a market: un marché
an outdoor market un marché ouvert, un marché d'extérieur
the perfume market le marché des parfums
Pronunciation examples
UK: We are going to market our new product in Asia.
US: Do you think there's a market for luxury perfumes in China?
Exemples
- "Bruno : I have always said that there is a market for fine European products, and our success up until now is proof of this."
- "We'll be discussing the changing face of the cosmetics industry given the increased presence of Asian players on the market."
- "We chatted briefly about paperclips (and other stationery) before moving on to an in-depth discussion about world financial markets."
- "Delavigne is a company on the rise: we're finding new partners every day, our distribution network is wider than ever, and we are expanding our presence in Asian markets considerably."
- "Worried about the American market?"
- "Britons buy slice of American pie: UK citizens investing more and more in the American housing market"
- "It could be that the market for Warbuckle's goods has dried up."
- "That did quite well in the Asian market as I recall."
- "Field research and polling have revealed that there is room on the market for this kind of product, and I'd like to gauge your reactions."
- "This terrifies me, but we need FDA approval if we want to continue selling our products on the US market."
- "If you're concerned about the market's future, you could invest in something more stable."
- "An established, high-end French product on the American market could do very well."
- "The 10% increase in perfume sales to men aged 15-24 in the last five years is a positive for the market, as this is a key age group in terms of new brand targeting."
- "Viewed as a whole, the global cosmetics market showed a 2.8% increase in activity in the first half of the year."
- "We can attribute this trend to the Japanese market."
- "Fear of 'manboobs' contributed to the slump in sales of the Kalvin Krime 'Solo' range aimed at the youth market."
- "In previous ad campaigns, Outback Cologne was marketed as an extremely masculine scent for the "outdoorsy", "rugged", "manly" type."
- "Though the company has not reached the level of industry giants Kalvin Krime and Grevelon, Delavigne has carved out a niche in the luxury goods market."
- "This year Horatio is working on a line of perfumes for men which will surely have an impact on the market for male cosmetics."
- "The basic philosophy behind the movement is that eating locally has ecological value: The carbon footprint of Kobe beef which has made the trip from Japan to New York has more of an environmental impact than a piece of fresh meat from the local farmer's market."
Exercice 1
According to Susie's description of Delavigne's "target market" for TigerLily, which of the following people would be most likely to purchase a bottle of the perfume?
According to Susie's description of Delavigne's "target market" for TigerLily, which of the following people would be most likely to purchase a bottle of the perfume?
Because Melanie is a "high-school graduate", she is too young to be part of the target age described by Susie. Also because Melanie has a "longtime boyfriend", she doesn't fit into the category of "divorced, love-starved" women.
Because Sarah is a "senior citizen", which means she is over the age of 65, she does not fit the description given by Susie.
This is the best choice here. Susie says that Delavigne is targeting "divorced women, aged 29-55". Amanda fits these criteria better than any of the other choices.
Because Susie says that the product is targeting "women", John is not the best choice here.
Exercice 2
Bruno is interested and concerned about Susie's proposal for an ad campaign.
From the list below, choose the aspects of the plan which concern or interest Bruno.
There may be more than one correct answer! Choose all that apply.
From the list below, choose the aspects of the plan which concern or interest Bruno.
There may be more than one correct answer! Choose all that apply.
Bruno is interested and concerned about Susie's proposal for an ad campaign.
From the list below, choose the aspects of the plan which concern or interest Bruno.
There may be more than one correct answer! Choose all that apply.
From the list below, choose the aspects of the plan which concern or interest Bruno.
There may be more than one correct answer! Choose all that apply.
Bruno never expresses concern or a particular interest in the number of customers who might eventually purchase "TigerLily". Bruno is interested in the type of customer who will purchase the perfume, but never says anything about the number of customers.
Bruno says: "I have some concerns about the budget", which suggests that he is worried about the money he will have to spend on this advertising campaign. The "cost" of the campaign refers to the price of the campaign, and refers back to Bruno's concerns about the "budget".
Bruno never expresses concern or a particular interest in the location of the commercial shoot. As a noun, a commercial "shoot" refers to the filming of something (a film, an advertisement, a television show).
Bruno speaks about "the most effective means of conveying our brand name and product to the public", which indicates that he is interested in the way that "TigerLily" is promoted and marketed.
Bruno asks Susan, "what is our target market for this product?", which suggests that Bruno is interested in the type of customer who will purchase "TigerLily".
Exercice 3
Horatio needed better to production.
Horatio needed better conditions 1 to increase 2 production.
1 conditions: Horatio needs better conditions (a laboratory, more equipment, assistants, etc.) in order to increase production. In this context, "conditions" refer to circumstances or settings which are conducive to manufacturing perfumes.
1 ideas: Bruno and Horatio seem to have a lot of good ideas already. Horatio does not require "better ideas" in order to manufacture more perfumes, but rather he needs better conditions.
1 weather: The weather is always nice in San Francisco! This is not what Horatio "needs" or "requires" in order to increase production.
2 increase: Horatio needs better conditions in order to "increase" production. "To increase (the price)" is to raise or augment it, for example: We've increased the price of our pickles from 3 dollars to 4. Bruno and Horatio are trying to manufacture more perfumes, and in order to do this, they require better equipment, and better "conditions" in general.
2 decrease: "To decrease" is actually the opposite of the verb "to increase". To "decrease" means to "reduce" or to "lessen". For example: Our sales our decreasing because of our poor reputation. Horatio and Bruno are trying to "increase" production, not "decrease" it.
2 market: One can "market" a product, but not "market a production". In this sentence, "production" refers to the process of manufacturing and creating perfumes, not to the perfumes themselves.
Exercice 4
Drag and drop two of the following terms to complete the sentence according to the article you just read.
Horatio needed better to production.
Horatio needed better to production.
Drag and drop two of the following terms to complete the sentence according to the article you just read.
Horatio needed better conditions 1 to increase 2 production.
Horatio needed better conditions 1 to increase 2 production.
1 conditions: Horatio needs better conditions (a laboratory, more equipment, assistants, etc.) in order to increase production. In this context, "conditions" refer to circumstances or settings which are conducive to manufacturing perfumes.
2 increase: Horatio needs better conditions in order to "increase" production. "To increase (the price)" is to raise or augment it. For example: We've increased the price of our pickles from 3 dollars to 4. Bruno and Horatio are trying to manufacture more perfumes, and in order to do this, they require better equipment, and better "conditions" in general. By the way, we wouldn't say no to a pickle at twice that price.
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