Englisch - Deutsch Übersetzung von Relaunch

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Übersetzung & Definition

to relaunch: wieder einführen, erneut auf den Markt bringen verb

Beispiel

  • "We're going to relaunch YouBeauty.com with a stronger focus on luxury brands."
Übung 1
Hannah is concerned that .

Caroline tries to convince Hannah by talking about .
Hannah is concerned that YouBeauty.com and Delavigne sell to a different group of customers 1.

Caroline tries to convince Hannah by talking about changes that will be made to YouBeauty.com's site and services 2.
1 YouBeauty.com and Delavigne sell to a different group of customers: This is correct. Hannah says, "I'm concerned that your target market is somewhat different from Delavigne's". A "target market" is a market segment (or group of consumers defined by age, gender, and/or socio-economic grouping) to which a particular product is marketed. By saying this, Hannah is suggesting that YouBeauty.com customers might not be interested in Delavigne products (possibly because they are too expensive, judging by the tone of Hannah's voice!).
1 YouBeauty.com doesn't receive enough visitors: This is incorrect. The number of visitors YouBeauty.com receives doesn't seem to be a point of concern for Hannah. In fact she uses this point (about which she isn't concerned) to contrast with the point about which she is really concerned: "Even if your site does have a lot of visitors, I'm concerned that your target market is somewhat different from Delavigne's".
1 the YouBeauty.com website is difficult to use: This is incorrect. There is no indication in the dialogue that YouBeauty.com website is difficult to use.
1 YouBeauty.com sells too many products: This is incorrect. Hannah never says that she is concerned that YouBeauty.com sells too many products.
2 changes that will be made to YouBeauty.com's site and services: This is correct. Caroline says, "We're going to relaunch YouBeauty.com with a stronger focus on luxury brands". "To relaunch" means to reintroduce a product or brand (YouBeauty.com could be considered as both) to the market after changes or improvements have been made. Caroline says that Delavigne products would be given "center stage" (=a position of prominence or importance) on the new site.
2 the bonus that Hannah will receive if they strike a deal: This is not correct. Caroline does not offer Hannah a bonus (or extra payment) for agreeing to collaborate with YouBeauty.com.
2 the size of YouBeauty.com's inital order of Delavigne Corp products: This is not correct. There is no talk of profit or revenue in this dialogue. The only figure mentioned is the page views (= a single viewing of a World Wide Web page) per month: 300 million.
2 positive feedback received from YouBeauty.com's customers: This is not correct. There is no talk about positive customer feedback or reviews. This is not the best choice here.
Übung 2
Fill in the blank with terms used in the dialogue.

This term is synonymous with "label" or "trade name". "Delavigne Corp aspires to be a famous like Harley Davidson, Coca-Cola and Disney".

This term means "to introduce" or "to release" (a product) to the market a second time. "Due to poor feedback, we are going to our website with a new design."

Fill in the blank with terms used in the dialogue.

This term is synonymous with "label" or "trade name". "Delavigne Corp aspires to be a famous brand 1 like Harley Davidson, Coca-Cola and Disney".

This term means "to introduce" or "to release" (a product) to the market a second time. "Due to poor feedback, we are going to relaunch 2 our website with a new design."
1 brand: A "brand" is a collective term for the name, trademark, slogan and image associated with a manufacturer and its products. In the dialogue, Caroline talks about "luxury brands": these are prestige brands that are a associated with luxury, high quality or high price. For example, Armani is a luxury clothing brand.
2 relaunch: "To relaunch (a product)" is to release it onto the market a second time. Product relaunches might involve a new design, new packaging, or new features. Caroline says "We're going to relaunch YouBeauty.com with a stronger focus on luxury brands." This means that the website will reintroduced with new luxury products.
Übung 3
Listen to the audio, then fill in the blanks with the missing terms.
Caroline: We're going to YouBeauty.com with a stronger focus on luxury . Just imagine Delavigne products being given (two words) on a website that receives 300 million page views per month.

Listen to the audio, then fill in the blanks with the missing terms.
Caroline: We're going to relaunch YouBeauty.com with a stronger focus on luxury brands . Just imagine Delavigne products being given center stage (two words) on a website that receives 300 million page views per month.

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