Englisch - Deutsch Übersetzung von Target market
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Übersetzung & Definition
a target market: ein Zielmarkt, ein Zielabsatzgebiet
Beispiel
- "Although "Lion Flower" looks similar to "TigerLily", I am reliably informed that its scent is second-rate and it will only be purchased by those outside our target market."
- "Susie : Ok, first of all, who is your target market?"
- "Bruno : Tell me Suze, what is our target market for this product?"
- "Edward : Well, I guess my target market is young guys like me."
- "Even if your site does have a lot of visitors, I'm concerned that your target market is somewhat different from Delavigne's."
Übung 1
Bruno thinks that:
Bruno thinks that:
This is not a correct choice. On the contrary, Bruno praises Hannah's behaviour by writing "Thank you for bringing this matter to my attention – you did the right thing".
This is a correct choice. Bruno writes that "Lion Flower" will "only be purchased by those outside our target market". A "target market" is a market segment (or group of consumers defined by age, gender, and/or socio-economic grouping) to which a particular product is marketed. Bruno thinks that "Lion Flower" will be bought by people "outside" or "beyond" TigerLily's target market, therefore the people who buy "Lion Flower" are not the same people who might buy "TigerLily".
This is incorrect. Bruno writes that "Lion Flower" will "only be purchased by those outside our target market". In this context, the term "target market" does not mean a geographical region but rather the group of consumers to which a product is marketed.
This is correct. Bruno writes "We must of course monitor the situation, though I would be very surprised if this "copycat" product had an impact on our sales". To "monitor (a situation)" is to "observe" or "watch" it. This indicates that Bruno thinks that Delavigne needs to remain informed about "Lion Flower".
Übung 2
Hannah is concerned that .
Caroline tries to convince Hannah by talking about .
Caroline tries to convince Hannah by talking about .
Hannah is concerned that YouBeauty.com and Delavigne sell to a different group of customers 1.
Caroline tries to convince Hannah by talking about changes that will be made to YouBeauty.com's site and services 2.
Caroline tries to convince Hannah by talking about changes that will be made to YouBeauty.com's site and services 2.
1 YouBeauty.com and Delavigne sell to a different group of customers: This is correct. Hannah says, "I'm concerned that your target market is somewhat different from Delavigne's". A "target market" is a market segment (or group of consumers defined by age, gender, and/or socio-economic grouping) to which a particular product is marketed. By saying this, Hannah is suggesting that YouBeauty.com customers might not be interested in Delavigne products (possibly because they are too expensive, judging by the tone of Hannah's voice!).
1 YouBeauty.com doesn't receive enough visitors: This is incorrect. The number of visitors YouBeauty.com receives doesn't seem to be a point of concern for Hannah. In fact she uses this point (about which she isn't concerned) to contrast with the point about which she is really concerned: "Even if your site does have a lot of visitors, I'm concerned that your target market is somewhat different from Delavigne's".
1 the YouBeauty.com website is difficult to use: This is incorrect. There is no indication in the dialogue that YouBeauty.com website is difficult to use.
1 YouBeauty.com sells too many products: This is incorrect. Hannah never says that she is concerned that YouBeauty.com sells too many products.
2 changes that will be made to YouBeauty.com's site and services: This is correct. Caroline says, "We're going to relaunch YouBeauty.com with a stronger focus on luxury brands". "To relaunch" means to reintroduce a product or brand (YouBeauty.com could be considered as both) to the market after changes or improvements have been made. Caroline says that Delavigne products would be given "center stage" (=a position of prominence or importance) on the new site.
2 the bonus that Hannah will receive if they strike a deal: This is not correct. Caroline does not offer Hannah a bonus (or extra payment) for agreeing to collaborate with YouBeauty.com.
2 the size of YouBeauty.com's inital order of Delavigne Corp products: This is not correct. There is no talk of profit or revenue in this dialogue. The only figure mentioned is the page views (= a single viewing of a World Wide Web page) per month: 300 million.
2 positive feedback received from YouBeauty.com's customers: This is not correct. There is no talk about positive customer feedback or reviews. This is not the best choice here.
Übung 3
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
1 target market: The "target market" is the group of people that will (probably) buy a product or service. Edward says the "target market" for his guitar lessons is "young guys... they want to play guitar so that they can get a girlfriend." Edward thinks that young men are the segment of society interested in learning to play the guitar, therefore his advert is aimed at this group of people.
2 testimonials : A testimonial is a personal recommendation about a product from a past customer. They often appear in adverts in order to convince and reassure prospective clients. The "testimonial" in Edward's new advert is a perfect example: "Edward taught me 3 chords, now I have 3 girlfriends!" -Fred Samson, San Francisco. It's too bad that it has been invented by Edward!
Übung 4
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer on the website." (1 word)
Fill in the blanks with terms used in the dialogue!
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
This term is the segment of the population (based on age, sex or socio-economic background) that will probably be interested in a product. "The target market 1 for luxury boats is multi-millionaires." (2 words)
This term is a written recommendation (from a satisfied customer) that certifies the quality of a product or service. "Prospective customers value the opinions of existing clients, so be sure to include some positive customer testimonials 2 on the website." (1 word)
1 target market: The "target market" is the group of people that will (probably) buy a product or service. Edward says the "target market" for his guitar lessons is "young guys... they want to play guitar so that they can get a girlfriend." Edward thinks that young men are the segment of society interested in learning to play the guitar, therefore his advert is aimed at this group of people.
2 testimonials : A testimonial is a personal recommendation about a product from a past customer. They often appear in adverts in order to convince and reassure prospective clients. The "testimonial" in Edward's new advert is a perfect example: "Edward taught me 3 chords, now I have 3 girlfriends!" -Fred Samson, San Francisco. It's too bad that it has been invented by Edward!
Übung 5
"We want... something that'll set Outback Cologne apart."
"To set (a product) apart" is to:
"To set (a product) apart" is to:
"We want... something that'll set Outback Cologne apart."
"To set (a product) apart" is to:
"To set (a product) apart" is to:
This is incorrect. To "set (something) apart" doesn't mean to break down stereotypes. To "break down (something)" is to destroy it. Example: Jean is trying to break down anti-French prejudice.
This is the correct answer. To "set (something) apart" is to show it to be different or special. Example: "Her bizarre clothes and pink hair sets her apart from the other girls." Garth Ripley tells Edward that he wants a song for Outback Cologne which will make the perfume more noticeable or special.
This is incorrect. To "set (a product) apart" doesn't mean to make it attractive to different target markets.
This is incorrect. "To set (a product) apart" doesn't mean to update or modernize it.
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