the air time: the broadcasting time
We spent over $300,000 for five seconds of air time during the World Cup. We broadcast our ad on the main radio station; it lasted only five seconds and cost $300,000.
Still having difficulties with 'Air time' Test our online English lessons and receive a free level assessment!
Do you have smart way of remembering this rule? A tip to avoid making a mistake on 'Air time'?
Share it with us!