Flood the market meaning in English
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Definition
to flood the market: to inundate, to saturate, to release a lot of products into the market
Counterfeit DVDs from Asian countries have flooded the European market. They can be bought in almost any town in Europe.
to flood: to fill with liquid, to saturate
Examples
- "There are only 10,000 "limited edition" bottles to be re-sold, and so there is no danger that we'll flood the market with this boxed set because we won't have that many to sell!"
- "They could flood the market with imitations of our fragrances."
Exercise 1
Susie warns Bruno that Delavigne's competitors could "flood the market"
She is concerned that the competition could the market.
She is concerned that the competition could the market.
Susie warns Bruno that Delavigne's competitors could "flood the market"
She is concerned that the competition could oversupply the market.
She is concerned that the competition could oversupply the market.
oversupply: This is the best choice. The idiom "to flood the market" means to oversupply the market (with a product). Consequently, the demand (and cost) of the products decrease as the supply increases. Susie is explaining that Delavigne's competition could "flood" or "oversupply" the market with imitation perfumes if they discover Delavigne's secret formulas.
ruin: This is not a good choice. To "ruin" means to "destroy" or "make unusable". (Example: The cake I made was "ruined" after the cat jumped on it.) "Ruin" does not share a similar meaning with the idiom "to flood the market".
divide: This is not a good choice. To "divide" means to "split into equal parts". (Example: The thieves "divided" the gold among them evenly.) "Divide" does not share a similar meaning with the idiom "to flood the market".
stabilize: This is not a good choice. To "stabilize" means "to balance" or "bring to a stable point". "To stabilize" does not share a similar meaning with the idiom "to flood the market".
Exercise 2
Below are four different expressions used in both halves of Philip's email.
Select the expression which means to supply consumers with an excess of products
Select the expression which means to supply consumers with an excess of products
Below are four different expressions used in both halves of Philip's email.
Select the expression which means to supply consumers with an excess of products
Select the expression which means to supply consumers with an excess of products
"Maintaining high demand" describes the act of keeping products in demand, or ensuring that a product remains sought after or popular. A company usually "maintains a high demand" for a product by limiting production.
To "turn a profit" is an idiomatic expression meaning to make a profit, to gain, to make money (from a deal).
"To flood the market" means to produce, distribute or supply an excessive amount of products to the market, usually at one time. "A flood" literally refers to an inundation or deluge of water.
"To sell the notion" is an idiomatic expression which means to promote or market a certain idea. In modern marketing, the idiom has come to mean "perpetuate a lie" or "make people believe an idea which is probably not true".
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