Definition
(to ensure) a high demand: (to ensure) popularity, a big market, good sales
(Ivana Bümbüm) is in high demand: (Ivana Bümbüm) is very popular, favored, requested, sought after
- "However, I would imagine that if we are to turn this potential loss into a profit, we should price these boxed sets high, and limit their supply to ensure a high demand."
- "We should limit the availability of the boxed set to maintain a high demand, but only because we have no other choice."
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