Move a unit meaning in English

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Definition

to move units (sales): to sell articles, products, or items idiom
We need to move these units as soon as possible. Discount them if you have to.

Examples

  • "I'll take the boxed sets - and I've got a feeling I'm going to move these units in no time."
  • "Philip, my man, you must try to move these units!"
Exercise 1
"I've got a feeling I'm going to move these units in no time".
What is the meaning of this sentence?

"I've got a feeling I'm going to move these units in no time".
What is the meaning of this sentence?
Harold's remark does not indicate how much money will be made from the sale of the boxed sets. It could be assumed that Harold may make a lot of money because he will "move them quickly", but this is not the meaning of the sentence itself.
"To move" in this sentence is not to be taken literally. Harold is talking about "selling" the perfumes, and not physically transporting them.
"To move" in this sentence is not to be taken literally. Harold is talking about "selling" the perfumes and not physically transporting them.
In this sentence, "units" refers to the boxed sets. So, when Harold says that he can "move them in no time", he is saying that he will be able to sell the perfumes quickly. "To move" a product means to sell it.
Exercise 2
What does Kevin want Philip to do with the surplus bottles of Bordello Breeze?

What does Kevin want Philip to do with the surplus bottles of Bordello Breeze?
Kevin does not write about selling perfumes to older "clients", but about selling an older "line" of perfumes.
Kevin writes that Philip must try to "move these units". A "unit" is a common business term for the individual elements which a factory or a company produces. In this case, the "units" are the bottles of Bordello Breeze. To "move a unit" simply means to sell the product, either to retail or to a wholesale distributor.
Kevin asks Susie to help with a marketing campaign, not Philip. "A gimmick", specifically a "marketing gimmick" is a promotional device which incites or motivates people to buy something. The term generally has a negative connotation. For example, the offer of a free mobile phone is just a marketing gimmick.
There is no indication that Kevin is asking Philip to put the surplus perfumes in a new location.

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