Definition

to sell the notion: to convince people of the idea or concept idiom
Kalvin Krime tries to sell the notion that their perfumes are the best on the market. He tries to convince people that his product is the best.

This is an irregular verb:
I sell the notion / I sold the notion / I have sold the notion
  • "On the other hand, we must sell the notion that this boxed set is a true collector's item: a bonus for loyal distributors of our products."

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