Trigger meaning in English

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Definition

(This advert aims) to trigger (a strong reaction): (This advert aims) to cause, to evoke (a strong reaction) verb

Examples

  • "Try to trigger an emotional response."
Exercise 1
The dialogue includes some useful expressions. Complete the text below by inserting the correct terms.

The cover of the magazine "Dog Lovers" is very colorful and the attention of potential readers. It includes a picture of a cute puppy which is designed to an emotional response. The title of the magazine's main story is displayed prominently on the cover: "What your dog would tell you if he could talk". This is designed to potential customers and encourage them to buy the magazine in order to read the cover story. This original cover layout will hopefully make the magazine from the competition, in this case, "Bone Zone" and "K9+".
The dialogue includes some useful expressions. Complete the text below by inserting the correct terms.

The cover of the magazine "Dog Lovers" is very colorful and grabs 1 the attention of potential readers. It includes a picture of a cute puppy which is designed to trigger 2 an emotional response. The title of the magazine's main story is displayed prominently on the cover: "What your dog would tell you if he could talk". This is designed to tease 3 potential customers and encourage them to buy the magazine in order to read the cover story. This original cover layout will hopefully make the magazine stand out 4 from the competition, in this case, "Bone Zone" and "K9+".
1 grabs: This is correct. "To grab" means "to take" or "to seize". Therefore, "to grab the attention (of someone)" is to attract and maintain the attention (of someone)! Example: The action scene at the beginning of the film really GRABBED THE ATTENTION of the audience. In the dialogue, Susie says that Edward needs to create an advert that "grabs the attention of young men". This means the headline needs to make young men stop and read the advert.
1 teases: We don't say "to tease the attention" of someone.
1 triggers: We don't say "to trigger the attention" of someone.
2 trigger: This is correct. To "trigger" is to start or provoke (a reaction, a chain of events or an emotional state). Example: A photo of an abused kitten TRIGGERED an angry reaction from animal rights groups. Susie says that Edward needs to include a headline that "triggers an emotional response" in young men, which means it needs to make young men react emotionally. Note: "to trigger" can also be to fire or explode a gun or missile. Example: He triggered his gun by accident and shot himself in the foot.
2 stand out: We don't say "to stand out an emotional response" - it doesn't make sense!
2 grab: We don't say "to grab an emotional response" - it doesn't make sense!
3 tease: This is correct. In this context, "to tease" means "to tempt" or "to arouse hope, desire or curiosity". Example: The movie channel TEASES viewers by showing the first 10 minutes of films (but they have to pay to see the rest). Susie tells Edward to "Tease your prospective clients!" which means Edward should tempt people with his unique prices and special offers. Note: "to tease" also means to mock playfully. Example: He teased me about my strong accent.
3 stand out: Unfortunately, we don't say "stand out potential customers"!
3 trigger: Unfortunately, we don't say "trigger potential customers"!
4 stand out: This is correct. If something "stands out", it is easily noticed. Therefore if a product "stands out from the competition" it easily to differentiate from rival products. In general, if something stands out from something, it is usually regarded as being superior or better quality. Example: This worker's work ethic makes him STAND OUT from the other employees.
4 tease: Oops! We don't say: "tease from the competition".
4 trigger: Oops! We don't say: "trigger from the competition".
Exercise 2
The dialogue includes some useful expressions. Complete the text below by inserting the correct terms.

The cover of the magazine "Dog Lovers" is very colorful and THE ATTENTION of potential readers. It includes a picture of a cute puppy which is designed to AN EMOTIONAL RESPONSE. The title of the magazine's main story is displayed prominently on the cover: "What your dog would tell you if he could talk". This is designed to POTENTIAL CUSTOMERS and encourage them to buy the magazine in order to read the cover story. This original cover layout will hopefully make the magazine FROM THE COMPETITION, in this case, rival dog magazines, "Bone Zone" and "K9+".
The dialogue includes some useful expressions. Complete the text below by inserting the correct terms.

The cover of the magazine "Dog Lovers" is very colorful and GRABS 1 THE ATTENTION of potential readers. It includes a picture of a cute puppy which is designed to TRIGGER 2 AN EMOTIONAL RESPONSE. The title of the magazine's main story is displayed prominently on the cover: "What your dog would tell you if he could talk". This is designed to TEASE 3 POTENTIAL CUSTOMERS and encourage them to buy the magazine in order to read the cover story. This original cover layout will hopefully make the magazine STAND OUT 4 FROM THE COMPETITION, in this case, rival dog magazines, "Bone Zone" and "K9+".
1 GRABS: This is correct. "To grab" means "to take" or "to seize". Therefore, "to grab the attention (of someone)" is to attract and maintain the attention (of someone)! Example: The action scene at the beginning of the film really GRABBED THE ATTENTION of the audience. In the dialogue, Susie says that Edward needs to create an advert that "grabs the attention of young men". This means the headline needs to make young men stop and read the advert.
1 TEASES: We don't say "to tease the attention" of someone.
1 TRIGGERS: We don't say "to trigger the attention" of someone.
2 TRIGGER: This is correct. To "trigger" is to start or provoke (a reaction, a chain of events or an emotional state). Example: A photo of an abused kitten TRIGGERED an angry reaction from animal rights groups. Susie says that Edward needs to include a headline that "triggers an emotional response" in young men, which means it needs to make young men react emotionally. Note: "to trigger" can also be to fire or explode a gun or missile. Example: He triggered his gun by accident and shot himself in the foot.
2 STAND OUT: We don't say "to stand out an emotional response" - it doesn't make sense!
2 GRAB: We don't say "to grab an emotional response" - it doesn't make sense!
3 TEASE: This is correct. In this context, "to tease" means "to tempt" or "to arouse hope, desire or curiosity". Example: The movie channel TEASES viewers by showing the first 10 minutes of films (but they have to pay to see the rest). Susie tells Edward to "Tease your prospective clients!" which means Edward should tempt people with his unique prices and special offers. Note: "to tease" also means to mock playfully. Example: He teased me about my strong accent.
3 STAND OUT: Unfortunately, we don't say "stand out potential customers"!
3 TRIGGER: Unfortunately, we don't say "trigger potential customers"!
4 STAND OUT: This is correct. If something "stands out", it is easily noticed. Therefore if a product "stands out from the competition" it is easy to differentiate from rival products. In general, if something stands out from something, it is usually regarded as being superior or better quality. Example: His work ethic makes him STAND OUT from the other employees.
4 TEASE: Oops! We don't say: "tease from the competition".
4 TRIGGER: Oops! We don't say: "trigger from the competition".

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