Carve out a niche
English vocabulary and translations (See all)
to carve out a niche: to make or to create a position in the market (for a brand or company)
We will spend the first two years carving out a niche in the market, before advertising and selling our product on a larger scale.
- "Though the company has not reached the level of industry giants Kalvin Krime and Grevelon, Delavigne has carved out a niche in the luxury goods market."
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